Categories & Brands

We supply recognised everyday brands across eight categories. Here is what sits in each range, and why we stock it.

A note on brands

We supply established consumer brands sourced through legitimate trade routes. Because availability changes with supply, we don't publish a fixed brand list — it would be out of date within a week and we'd rather not promise something we can't deliver.

If you're looking for a particular brand or line, ask us. We'll tell you honestly whether we can source it, in what volume and how quickly.

Health and personal care category

Category 01

Health & Personal Care

Everyday hygiene, wellness and personal care essentials from recognised household brands.

Toiletries and personal care are the definition of repeat purchase — customers buy the same items on the same cycle. We keep to recognised brands across oral care, hair, body and daily wellness so the range stays predictable to plan stock around.

  • Oral, hair and body care
  • Vitamins and daily wellness
  • First aid and everyday remedies
Beauty and skincare category

Category 02

Beauty & Skincare

Skincare, haircare and cosmetics — the repeat-purchase lines customers look for by name.

Beauty moves fast, but the volume sits in the staples: cleansers, moisturisers, everyday cosmetics and haircare. We focus on established lines that shoppers already look for by name rather than short-lived trend products.

  • Cleansers, moisturisers and serums
  • Haircare and styling
  • Everyday cosmetics and accessories
Household and cleaning category

Category 03

Household & Cleaning

Cleaning, laundry and kitchen consumables that move consistently all year round.

Cleaning and laundry consumables sell steadily every week of the year and rarely sit on a shelf. This range covers surface and bathroom cleaners, detergents, fabric care and the disposables that go with them.

  • Surface, kitchen and bathroom cleaners
  • Laundry detergents and fabric care
  • Refuse, storage and disposables
Home and living category

Category 04

Home & Living

Practical homeware and small lifestyle products for kitchen, storage and everyday living.

Practical homeware that earns its shelf space — kitchen essentials, food storage, organisation and the small accessories households replace regularly rather than once a decade.

  • Kitchenware and food storage
  • Organisation and storage solutions
  • Small home and lifestyle accessories
Baby and family care category

Category 05

Baby & Family Care

Trusted everyday essentials for babies, toddlers and busy family households.

Family households buy consistently and rarely switch once they trust a brand. This range covers feeding, changing, bathing and the everyday consumables parents restock without thinking about it.

  • Feeding and mealtime essentials
  • Changing, bathing and skincare
  • Everyday family consumables
DIY and garden category

Category 06

DIY & Garden

Hand tools, hardware and outdoor living products for home improvement and garden use.

Hand tools, fixings, adhesives and outdoor essentials. Steady all year with a clear lift through spring and summer, which makes it a useful range to plan seasonal stock around.

  • Hand tools and hardware
  • Adhesives, fixings and consumables
  • Outdoor and garden essentials
Pet supplies category

Category 07

Pet Supplies

Food, accessories and care products for cats, dogs and small pets.

Pet ownership drives reliable repeat spending across food, treats, grooming and accessories. We cover the everyday lines for cats, dogs and small pets rather than specialist nutrition.

  • Treats and everyday feeding
  • Grooming and care products
  • Toys, bedding and accessories
Seasonal and gifting category

Category 08

Seasonal & Gifting

Seasonal ranges and gift lines planned ahead of key retail dates through the year.

Seasonal ranges and gift lines planned ahead of the key retail dates. Because these ranges are time-sensitive, early enquiries give us the best chance of securing the volumes you need.

  • Seasonal and celebration ranges
  • Gift sets and multipacks
  • Occasion and party lines

Need a category we haven't listed?

These are the ranges we cover consistently, but we'll always look at a specific request. Send us the detail and we'll come back with a straight answer.